Zefi AI Review 2025- Overview, Features, and Alternatives!

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Product-based businesses rely on feedback and surveys to make informed decisions about their product management and quality. That's why UX researchers, customer support, and product management departments have to manually read the bulk of customer feedback from different sources to find relevant information. They have to tag each feedback in appropriate categories to squeeze out valuable insights from them.

But, manually doing this whole job can be time-consuming and frustrating, especially for the customer support department. To help them, Alexandros Fokianos, Daniele Borlizzi, Aurora Maggio, Leonardo Vezzati, and Nicola Sebastianelli founded a company in 2023. They created an AI tool for product managers and customer support departments.

Let's discuss this AI product and how to use it in this blog.

What is Zefi.ai?

What is life in the customer support department? They spend hours and hours, sometimes days, closing any tough ticket. Once they get a positive response from a customer, they must move on to the next set of open tickets, which will also take hours to resolve. In addition to dealing with clients, they have to tag the closed ticket with appropriate tags for the product development department. However, the challenge is that there are more than 700 tags, and selecting any 2 from them is a tough task.

Zefi.ai aims to change the lives of customer support teams. This AI tool centralizes and analyses all the end customers’ conversations and reviews to generate insightful analytical reports. This report can provide you with deeper insights into customer preferences and behaviors.

Mostly, reviews and customer information of any company are scattered across multiple platforms such as Slack, LinkedIn, and Typeform. This AI tool gathers all the reviews and information from these sources into one, providing a detailed report for the product development team to know where they need to focus.

The tool does this whole job within a few seconds. Due to its advanced features, it is used by over 1500 product-based companies. It also has raised 1.6 million dollars in pre-seed funding.

How to Use Zefi.ai?

The process of using Zefi.ai is quite simple. Firstly, you have to go to the website and ask for a demo. In this, you can chat with their team to discuss your needs. Once you watch the demo and finalize the discussion, it is time to move forward.

Now, connect your data sources and define a taxonomy. Tell the tool about the tags your company is using, along with integrating apps present in your business system. 

Zefi will take out all the reviews and information from your integrated apps to gather them in one place. Then, it will use your defined taxonomy to segregate reviews according to tags.

Finally, you will be able to see the full report where the whole data is defined by tags and categories. You can search for any information from the report and share it with your team members.

Key Features of Zefi.ai

Numerous Integrations

Zefi.ai is integrated with numerous tools and platforms of various categories such as sales, communication, social platforms, surveys, customer support, data, and knowledge base tools.

Some examples of its integrations are LinkedIn, Slack, Apple Store, Google Play Store, Notion, Twitter, Trustpilot, Typeform, Snowflake, Salesforce, Hubspot, and others. You can assemble data from these sources and share reports with your team through these integrations.

Unified Feedback Source

Zefi.ai can gather feedback from different sources into a single platform using its cutting-edge AI technology. There is no need to manually read and collect important information from different sources such as LinkedIn, Twitter, Trustpilot, App Stores, and others. With Zefi.ai, you will have all the important information in one place.

The best part is that it continuously updates the data in real time, helping you unveil trending topics. 

Automatically Tag Feedback

Zefi.ai automatically tags all feedback into relevant categories for product teams, enabling them to make informed decisions. You can select any tag, and it will provide you with all the relevant information related to the tag, helping you understand why your customers are frustrated and how you can make them happy. 

Detailed Analytical Reports

Within seconds, Zefi.ai can provide you with a detailed analytical report containing charts, graphs, and other aspects. This report contains the necessary stats such as the number of feedback you get, the percentage of customers happy or frustrated with you, and all other important analytics.

You can customize reports according to your choice by adding or deleting various aspects from them. Once finalizing the report, you can share it with your team members.

Easy Searching

Zefi.ai features a strong search panel that allows you to easily find specific details within your feedback report. For example, you may want to understand the reasons behind your customers’ frustration, simply enter the query into the search panel. You can then select the source from where you want the insights. Within a few seconds, the AI will list down all the reasons for frustration from your selected source.

Data Security

Zefi employs enterprise-level security measures to ensure your private and sensitive data remain secure. It operates within a secure AWS virtual private cloud to protect the data from hackers and any theft.

Benefits of Zefi.ai

There are numerous benefits to using AI feedback tools. The major one is saving team members time by automating the tagging process and handling large volumes of feedback. While manual work often leads to errors, AI reduces the chances of mistakes.

Moreover, you can make informed decisions, drive your growth, reduce your costs, and stay ahead of the competition with real-time data. This allows you to improve your customer experience continuously based on up-to-date reports and analytics.

Cons of Zefi.ai

While there are a lot of benefits, there are a few disadvantages of this tool too. The major one is the lack of human touch. AI is prone to make mistakes and is unable to understand the emotions of humans. So, it may not be able to capture the real essence of some customers' emotions.

Moreover, it can replace the jobs of human beings. This can lead to a high level of unemployment in a country. Lastly, the tool can be expensive for a lot of companies, making it inaccessible for them.

Conclusion 

In short, Zefi.ai is a game-changer for customer support and product development teams across any company. It is widely used by product-based companies looking to avoid mistakes in feedback tagging and stay updated with the latest trends. It provides real-time data to any company, helping them in making informed decisions instantly. They can integrate it with numerous websites and platforms of their system to extract feedback and insights in one place.

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